Efficiency case studies

Digitalisation improves efficiency of ship brokering process

30 November 2015

Aberdeen based Shipbrokers Online Limited (Shipbroker.com) launched earlier in 2015, offering an innovative digital platform to manage the shipbroking process that promises to transform the shipping market and drive efficiencies in the brokering process.

The newly launched online platform will create a more efficient, cost effective and transparent shipbroking environment by replacing traditional shipbrokers with an advanced and user-friendly online service.

The technology behind shipbroker.com uses the most up-to-date digital processes but works in much the same way as leading travel or real estate search engines.

The company was established to put the power into the hands of vessel charterers and operators by creating an online marketplace that offers significant savings in brokerage fees and removes unnecessary complexity from the process. It also makes tendering a completely transparent exercise.

The founders of Shipbroker.com have over 30 years’ experience in the shipping and oil and gas industries and have been on both sides of the chartering process.

Kenny MacLeod, Shipbrokers Online Limited’s Chairman said: “After more than two years of development and testing the platform is now ready for use. Against a backdrop of increasing uncertainty in the oil and gas industry, now is the time for a disruptive technology like Shipbroker.com. It demonstrates tangible solutions to help charterers and the supply chain cut costs and creates efficiencies to help secure the future of the industry”.

“We are speaking to a number of interested charterers and vessel operators and look forward to working with them as they continue to trial the platform.”

Please view a video describing how efficiencies are achieved here.


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