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Blend appoints new Vice President of Client Success for Energy Practice

25 June 2025

OEUK member Blend, the multi-award-winning Data and AI consultancy, has appointed Shraddha Shekar-Smith as Vice President of Client Success for its EMEA Energy practice.

Shraddha’s appointment marks a key milestone in Blend’s mission to drive AI-led transformation across the energy sector and meet the growing demand for innovative data solutions.

Previously, Shraddha led McKinsey’s Upstream Energy service line, delivering strategic transformations and large-scale digital programmes for major operators across the UK, Europe, Asia, and the Middle East. She also held a central technology role at BP, where she was responsible for building and deploying cutting-edge technologies – providing her with deep insight into the digital transformation challenges and opportunities facing the energy industry.

Neil Carden, President of EMEA at Blend, said:
“At Blend, we have a vision of a future where Data and AI are part of each of our toolkits for making a difference. We’re delighted that Shraddha has joined us – she has an incredible track record of making an impact and I believe she’s going to make an enormous difference to the team, to our clients and to our work to build and deploy brilliant solutions for the Energy sector using data and AI tools.”

Joining at a time of rapid growth in AI adoption, Shraddha brings a rare combination of academic and industry expertise. With a PhD in computational modelling of quantum mechanical equations from Cambridge University, she is well placed to help shape data-driven innovation across the energy landscape.

Shraddha Shekar-Smith, Vice President of Client Success at Blend EMEA, said:
“I believe Energy and AI/Compute are amongst the two most pertinent topics of our generation. There is tremendous value that sits at the intersection of these, and I am very excited to join Blend to help drive the data-driven revolution that the Energy sector so desperately needs.”

In her new role, Shraddha will work alongside Niall Rowantree, Client Partner and Vice President, to grow Blend’s energy portfolio and strengthen strategic partnerships across the sector. Her appointment further underlines Blend’s commitment to sector-specific expertise and transformative client delivery.


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